report on one of fast food brand in oman

/in /by

A short guideline for the students:

INTRODUCTION

  • Introduction to Marketing
  • Definition of marketing (2-3 from different books) ——— provide citation
  • Aim of this report (1para with 2 sentences)
  • Introduction to the company chosen & the product. (1 para with 4-5 relevant points)——— provide citation.

SEGMENTATION and TARGETING

  • Define Segmentation ——— provide citation
  • Explore and explain what type of segmentation does the chosen company/brand.—-2 para with 4-5 points)
  • Define Target marketing…….provide citation
  • Explain the Target Market for the chosen company/brand — ( 1 para, 4-5 points)
  • Define Product levels. ——— provide citation
  • Explain different product levels of the chosen company /brand, use diagram to show he different product levels.

PRODUCT LEVELS

PROMOTION

  • Define promotion. ——— provide citation
  • List different types of promotion
  • Explain what type of promotion does the chosen company/brand use for promoting its product — ( 1 para, 4-5 points)

Conclusion: Should be comprehensive along with your opinion based on the given text.

References should follow Harvard referencing style for the theoretical support of the assignment.

 
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