The Discussion Board (DB) is part of the core of online learning. Classroom discussion in an online environment requires the active participation of students and the instructor to create robust interaction and dialogue. Every student is expected to create an original response to the open-ended DB question as well as engage in dialogue by responding to posts created by others throughout the week. At the end of each unit, DB participation will be assessed based on both level of engagement and the quality of the contribution to the discussion.

At a minimum, each student will be expected to post an original and thoughtful response to the DB question and contribute to the weekly dialogue by responding to at least two other posts from students. The first contribution must be posted before midnight (Central Time) on Wednesday of each week. Two additional responses are required after Wednesday of each week. Students are highly encouraged to engage on the Discussion Board early and often, as that is the primary way the university tracks class attendance and participation.

The purpose of the Discussion Board is to allow students to learn through sharing ideas and experiences as they relate to course content and the DB question. Because it is not possible to engage in two-way dialogue after a conversation has ended, no posts to the DB will be accepted after the end of each week. 

A very prestigious events planning firm, Verlon, has approached John Sanders, vice president of Echo Industries to secure a contract as a vendor. The president of Verlon Events Planning would like Echo Industries to consider their company for planning Echo’s several corporate upcoming conventions. Echo hosts 3 large events per year, which results in the awarding of more than $500,000 dollars in contracts. David Smith is in charge of researching suppliers and vendors for Echo Industries to ensure compliance with their ethics department. One of the ethical stipulations for awarding contracts is that agreements cannot be awarded to relatives of upper management employees. Vice president Sander, David’s boss, recommends Verlon catering as a choice, and states to David, “There is not a need to do research on the Verlon, I can vouch for the company.” He also states that David would be up for a promotion if the upcoming events are successful. David is excited about this news; he was unemployed for 2 years before landing his present position 6 months ago. A promotion would certainly help him catch up on bills and provide for his family of four. However, out of curiosity about the Verlon company, David conducted some research. He discovered that the Verlon Event Planning’s president is the ex-sister-in-law to his boss. At the monthly general finance meeting for approving contracts, the finance manager, William Young, asks David two questions: â€œIs the company reputable?” “Would there be a conflict of interest according to our company policies?” Vice president Sanders and William looks in David’s direction for the answers. 

Consider this ethical dilemma, and then answer the following:

1.     From a deontological perspective, what should David do in this situation? Define deontological ethics, and then explain how your answer evolved from that definition.

2.     What should David do from a teleological perspective? Define teleological ethics and explain how your answer evolved from that definition.

3.     Should David have discussed the research findings with his boss before the meeting?

4.     What ramifications, if any would David answers have for the companies? For David?

In your own words, please post a response to the Discussion Board and comment on other postings. You will be graded on the quality of your postings.

For assistance with your assignment, please use your text, Web resources, and all course materials.

Administer your instrument to a sample of 10 or more people. Use Excel to calculate the mean, variance and standard deviation. What did the mean, variance, and standard deviation tell you about your sample and about your instrument? Select an appropriate method for determining the reliability of this instrument. Use Excel to calculate a reliability coefficient. Explain your rationale for selecting the type of reliability that you did. Interpret the meaning of the reliability coefficient that you obtained. Discuss ways to improve the reliability coefficient of your instrument. Select an appropriate method for determining the validity of this instrument. Use excel to calculate a validity coefficient if appropriate. Explain your rationale for selecting the type of validity that you did. Interpret the meaning of the validity that you obtained. Discuss ways to improve the validity of your instrument. Include a copy of your Excel spreadsheet showing the data input and formulas that you used with your assignment.

design a pipelined CPU  using Verilog HDL. i have all the components (.v files) created. Just need help connecting them with a testbench and knowing how to demonstrate the sum instruction

 

Details in s13prjt.doc

 

Assignment 2: Part B: Your Marketing Plan

Due Week 6 and worth 240 points

In Assignment 2, using the same company from Assignment 1, you will focus on the company’s mission, introduction, and branding.

Note: You may create and /or make all necessary assumptions needed for the completion of this assignment.

Write a four to five (4-5) page paper in which you:

1. Develop a branding strategy for your product that covers the brand name, logo, slogan, and at least one (1) brand extension.
2. Assemble a marketing strategy for your product, and determine an appropriate time table to implement your plan). Provide a rationale for your response.
3. Prepare a positioning statement. Include a perceptual map that shows your company’s position against its competitors. From this map, create a statement that depicts your position. For example, “Our product is the fastest in its class for half the price.” Note: See pp. 54 – 55 in the textbook for examples of perceptual maps. You may use Microsoft Word, PowerPoint, or other equivalent software to create your perceptual map.
4. Examine the relevant consumer behavior for your target market. Explain the main reasons why the brand name, logo, slogan, brand extension, as well as the positioning statement and marketing strategy are right for the identified target market.
5. Develop your company’s mission statement and company introduction.
6. Use at least three (3) academic resources as quantitative marketing research to determine the feasibility of your product / service. These resources should be industry specific and relate to your chosen product / service. Note: Wikipedia and other Websites do not qualify as academic resources.

Your assignment must follow these formatting requirements:

• Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
• Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

The specific course learning outcomes associated with this assignment are:

• Analyze the marketing framework including the concepts of the 5Cs, STP, and 4Ps.
• Examine the marketing science of customer behavior and products in the marketing exchange process and create dynamic strategies for competing.
• Evaluate the basis for market segmentation and approaches to segmentation.
• Evaluate target customer segments and positioning products within these segments.
• Examine the marketing science of customer behavior and products in the marketing exchange process and create dynamic strategies for competing.
• Develop branding strategies for existing and new products.
• Use technology and information resources to research issues in marketing management.
• Write clearly and concisely about marketing management using proper writing mechanics.

Grading for this assignment will be based on answer quality, logic / organization of the paper, and language and writing skills, using the following rubric found here.

This assignment is due Monday, March 2nd 2015, @ 3:00 Pacific

Attached is the document needed to complete the assignment.

please show all work thank you