health education 29

/in /by

. What information would you include in your marketing materials about:

Relative advantage

Complexity

Trialability

Compatibility

Observability

2. Do you think it would be necessary to develop two sets of marketing materials, one for African-Americans and one for Latinos? Why or why not?

Application Length – your application should be no more than one page in length. There is no need to create a cover page

 
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