writing about jc penny

Research retail giant J.C. Penny and try to determine its current situation. If you were in charge of J.C. Penny, what strategic plans/refinements might you make? Put together a SWOT analysis to help reconfirm or adjust your recommendation. Your paper should be at least 2 pages (excluding References). Use at least one external resource, aside from your text. Use APA formatting and referencing conventions.

 
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